Roman Cieslewicz, poster designer
Reportage in the workshop of Roman Cieslewicz, famous poster designer, who talks of his job and the power of the image.
Roman Cieslewicz, the renowned graphic artist born in 1930 in Lvov, Poland, remains one of the most famous poster designers of the Polish school. Trained at the Cracow Academy of Fine Arts, the Francophile settled in Paris in 1963, and succeeded, thanks to Peter Knapp, in securing a job as a layout designer at Elle magazine, where he quickly became the artistic director. Influenced by surrealism and by Pop Art, Cieslewicz made posters while paying particular attention to the framing and composition of them, and then focussing the colours.
With no regard for value judgements, he worked equally with press, publishing, advertising and cultural institutions (from 1975 to 1983 he had a close relationship with the Georges Pompidou Centre, for which he made many advertising items). Simultaneously, he continued devoting himself to his other passion: collage and photomontage, searching for strong and unusual visual contrasts.
Nourished by the artist's great visual culture, his works were exhibited in galleries and museums. In 1995, one year before his death, the Georges Pompidou Centre dedicated an important retrospective to him.